I lead innovative strategies to help stakeholders better understand the holistic impact of a program – from a learner’s initial delight in their experience, to their behavior change, its impact on the organization and ROI.
Innovation in Evaluation: Value Creation Stories, Impact & ROI

Context & Challenge:
Measuring the effectiveness of programs requires innovative evaluation methods. I led a team to develop an evaluation approach blending various research-based models.
My Role:
- Integrated logic models, Wenger’s value creation stories, Kirkpatrick evaluation levels, and Phillips ROI methodology.
- Developed a process guide for applying this model across programs.
Why It Matters:
This comprehensive approach provides a nuanced understanding of program effectiveness, guiding future improvements and implementation scaling.
Qualitative and Quantitative Data Collection – Telling a Program’s Impact Story

Context & Challenge:
Understanding a program’s impact necessitates robust data collection and analysis. I develop comprehensive evaluation strategies encompassing both qualitative and quantitative methods.
My Role:
- Designed comprehensive evaluation strategies for enterprise wide programs.
- Designed data collection methods to capture the full scope of program impact.
- Analyzed data to tell the story of a program’s effectiveness and areas for enhancement.
Why It Matters:
These evaluations inform stakeholders about program successes and guide strategic decisions for future initiatives.